Offer · Migration Protection Sprint
Ship the new site. Keep the traffic the old one already earned.
For businesses replacing a working site with an AI-built or AI-assisted rebuild — WordPress, Webflow, or anything else — who cannot afford an unverified launch.
We build a parity map from what the old site earned, verify the new stack in staging, implement the search-critical fixes in your codebase, and refuse to call it done until production matches the approved artifact.
Starting at $9,500
Fixed-scope sprint with staging review, implementation support, cutover verification, and 30-day monitoring. Scoped after access and URL inventory.
The AI tool is not the villain. Unverified production change is.
Search-Safe Launch Protocol
Six phases. Independent verification at every gate.
The same system that builds the site is never allowed to grade its own launch. Observation, diagnosis, implementation, and production proof stay separate.
- BaselineInventory URLs, value tiers, analytics.
- Parity mapOld → new destinations, deliberate.
- StagingRaw/rendered HTML, redirects, schema.
- ImplementCode/config with a rollback path.
- CutoverLive crawl matches the approved plan.
- Monitor30 days of post-launch checks.
Exit each phase only when the exit condition is met. “The agent said it’s deployed” is never evidence.
What's included
What a Migration Protection Sprint delivers
Scope is tied to risk and deliverables — not open-ended hours.
- Baseline inventoryPhase 1
- URL inventory, traffic/value tiers from available GSC/analytics exports, templates, and conversion map for what must not be lost.
- Old-to-new parity mapPhase 2
- Every valuable old asset gets a deliberate destination — redirect, retain, or retire — recorded in a machine-readable manifest.
- Staging verificationPhase 3
- Status codes, canonicals, robots, sitemap, structured data, crawlable content, forms, and analytics presence against launch-blocking criteria.
- Code & config fixesPhase 4
- Implementation in the stack you ship with — metadata, routing, redirects, rendering path, discovery files — with version control and documented rollback.
- Go / no-go reportPhase 5
- A clear recommendation to launch, delay, or re-scope — based on production-readiness evidence, not optimism.
- Cutover + 30-day monitoringPhase 6
- Live verification at launch and scheduled checks while Google recrawls. Issues logged with owner and severity.
Not included: ranking guarantees, unlimited redesign of content strategy, paid media, or authority campaigns. Content truth and legal claims remain yours.
Failure modes we prevent
What a “successful” redesign can still destroy
Visually complete launches fail commercially when search signals are not preserved. These are the patterns we design the sprint against.
Old ranking URLs 404, redirect poorly, or disappear — and take backlinks and rankings with them.
Content looks fine in a browser but is thin or missing in the initial HTML a crawler receives.
Repo, build, CDN, and production response disagree. “Fixed” never reached the live edge.
GA4, forms, consent, or Search Console verification break at cutover — so you cannot see the damage.
Is this the right offer?
When Migration Protection fits
| Your situation | A good fit | Not this offer |
|---|---|---|
| A rebuild is planned or in staging and organic still matters | ||
| You can provide staging access, analytics exports, and a decision maker | ||
| You want a go/no-go gate, not a hope-based launch | ||
| Traffic already collapsed after launch | Traffic Recovery Sprint | |
| You only need a diagnostic memo first | Search Risk Audit | |
| You demand guaranteed rankings by a fixed date | We will not contract that |
- A rebuild is planned or in staging and organic still matters
- You can provide staging access, analytics exports, and a decision maker
- You want a go/no-go gate, not a hope-based launch
- Traffic already collapsed after launch
- You only need a diagnostic memo first
- You demand guaranteed rankings by a fixed date
- A rebuild is planned or in staging and organic still matters
- You can provide staging access, analytics exports, and a decision maker
- You want a go/no-go gate, not a hope-based launch
- Traffic already collapsed after launch
- Traffic Recovery Sprint
- You only need a diagnostic memo first
- Search Risk Audit
- You demand guaranteed rankings by a fixed date
- We will not contract that
Realistic outcomes
Related
Adjacent offers
- Starting at $2,500Search Risk Audit
Start here if you need evidence before committing to a sprint.
- Starting at $12,500Traffic Recovery Sprint
Post-launch incident path when the damage has already happened.
- Ongoing foundation workSearch Foundation
When the site is not a migration event but still needs crawlable structure and metadata in code.
Start here
Put a release gate in front of the rebuild
Not sure if you need a full sprint? Run the free scan on the current production site, or start with a Search Risk Audit.
This is a narrow technical scan of the public page response. It does not measure rankings, content quality, backlinks, Google index coverage, or business opportunity.